This is a mood board for this project which you can also see on my Pinterest.

It wasn’t until I studied typography that I got really inspired by the Swiss Design. When I read about Gerstner’s grid that he created for Capitol, what he called the mobile grid, it peaked my interest. As someone who loves creativity (dance, design, crochet, bedazzling, writing…) and also loved calculus and math, it was such an interesting

Swiss Design Enthusiasts. Art Enthusiasts. People who want to be inspired. Math Lovers. Readers who appreciate a nice use of white space and a minimal color palette. Anyone who is creative or likes to be inspired.

Design a magazine with a clear system for cover artwork that can be expanded to future years and subjects. Create inner spreads with a baseline grid and a compound grid using a clear number system. 

This magazine is both an example of my ability to organize type and words, as well as to execute design systems and number systems. The system for the cover can be used for many years. The inpspiration and system is clear as well as simple enough to be able to stay interesting and fresh. The inner spreads are clean and minimal, but also crisp and interesting.

I spent time researching grid systems, and Gertner’s compound grids as well as Tschichod’s work and the Van de Graaf canon. I worked on recreating these elements from their work so that I could understand them and to (hopefully) be able to apply them to my own work. For this project I recreated Gerstner’s compound (mobile) grid for the dimensions used in the magazine. I was also very inspired by Muller-Brockmann’s work and the Beethoven poster. The system that he used was very interesting, and was the inspiration for the cover of the magazine. 

Through the process of creation I was able to both grow and refine my appreciation for Swiss Design and its connection to other genres and artwork. I know that this subject is rich, and my appreciation will only deepen through time, work and study.